Business marketing : (Record no. 470)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00716cam a22002054a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 040823s2006 mauad g bi 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071244381 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AE-FuU |
| Transcribing agency | AE-ShKH |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .D92 2006 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dwyer, F. Robert |
| 245 10 - TITLE STATEMENT | |
| Title | Business marketing : |
| Remainder of title | connecting strategy, relationships, and learning / |
| Statement of responsibility, etc. | F. Robert Dwyer, John F. Tanner, Jr. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd international ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | c2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 683 p. : |
| Other physical details | ill., charts ; |
| Dimensions | 26 cm. |
| 490 0# - SERIES STATEMENT | |
| Series statement | McGraw-Hill/Irwin series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. 652-660) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tanner, John F. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Fujairah University | Fujairah University | 11/15/2022 | HF5415 .D92 2006 | 001821 | 11/15/2022 | C.1 | 11/15/2022 | Book |