Foundations of marketing / (Record no. 492)

MARC details
000 -LEADER
fixed length control field 00865cam a22002414a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 051005s2007 maua g b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780618705009 (pbk. : student text)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0618705007 (pbk. : student text)
040 ## - CATALOGING SOURCE
Original cataloging agency AE-FuU
Transcribing agency AE-ShKH
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .P6584 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.,
Dates associated with a name 1942-
245 10 - TITLE STATEMENT
Title Foundations of marketing /
Statement of responsibility, etc. William Pride, O.C. Ferrell.
246 1# - VARYING FORM OF TITLE
Display text At head of title:
Title proper/short title Pride-Ferrell
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin Co.,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 537 p. :
Other physical details ill. ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of: Pride-Ferrell foundations of marketing. 2004.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pride, William M.,
Dates associated with a name 1942-
Title of a work Pride-Ferrell foundations of marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Main Library Fujairah University Fujairah University   11/15/2022   HF5415 .P6584 2007 001851 11/15/2022 C.1 11/15/2022 Book