Services marketing : (Record no. 500)

MARC details
000 -LEADER
fixed length control field 00791cam a2200229 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090928s2011 mauab g b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136107217
040 ## - CATALOGING SOURCE
Original cataloging agency AE-FuU
Transcribing agency AE-ShKH
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .L5883 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher H.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title people, technology, strategy /
Statement of responsibility, etc. Christopher Lovelock, Jochen Wirtz.
250 ## - EDITION STATEMENT
Edition statement 7th international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 626 p. :
Other physical details ill., map ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions
General subdivision Marketing.
9 (RLIN) 1171
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen.
9 (RLIN) 1174
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Main Library Fujairah University Fujairah University   11/15/2022   HF5415.13 .L5883 2011 001836 11/15/2022 C.1 11/15/2022 Book
          Main Library Fujairah University Fujairah University   11/15/2022   HF5415.13 .L5883 2011 001837 11/15/2022 C.2 11/15/2022 Book