Marketing research / Donald R. Cooper, Pamela S. Schindler.

By: Cooper, Donald RContributor(s): Schindler, Pamela SMaterial type: TextTextLanguage: English Series: The McGraw-Hill/Irwin series in marketingPublication details: New York : McGraw-Hill/Irwin, c2006Edition: 1st edDescription: xix, 790 p. : ill. ; 28 cm. + 1 CD-ROM (3 1/2 in.)ISBN: 0072837861 (alk. paper); 9780071115711Subject(s): Marketing researchLOC classification: HF5415.2 | .C635 2006
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Fujairah University
Main Library HF5415.2 .C635 2006 (Browse shelf (Opens below)) C.1 Available 001880

Includes bibliographical references (p. 726-749) and indexes.

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