Leading edge marketing research : 21st-century tools and practices / editors, Robert Kaden, Gerald Linda, Melvin Prince.

Contributor(s): Kaden, Robert J | Linda, Gerald | Prince, MelvinMaterial type: TextTextLanguage: English Publication details: Thousand Oaks, Calif. : SAGE Publications, c2012Description: xix, 483 p. : ill. ; 23 cmISBN: 9781412991315 (pbk. : alk. paper); 1412991315 (pbk. : alk. paper)Subject(s): Marketing researchLOC classification: HF5415.2 | .L383 2012
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Fujairah University
Main Library HF5415.2 .L383 2012 (Browse shelf (Opens below)) C.1 Available 001935

Includes bibliographical references and index.

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