Introduction to marketing : theory and practice / Adrian Palmer.

By: Palmer, AdrianMaterial type: TextTextLanguage: English Publication details: Oxford ; New York : Oxford University Press, c2004Description: xxiv, 645 p. : ill. ; 25 cmISBN: 0199266271 (pbk.); 9780199266272Subject(s): MarketingLOC classification: HF5415 | .P2342 2004
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book Fujairah University
Main Library HF5415 .P2342 2004 (Browse shelf (Opens below)) C.1 Available 001842

Includes bibliographical references and indexes.

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