Refine your search
Availability
-
Authors
- Armstrong, Gary
- Belch, George E.
- Belch, Michael A.
- Bitner, Mary Jo
- Czinkota, Michael R.
- Donnelly, James H.
- Ferrell, O. C.
- Gremler, Dwayne D.
- Kanuk, Leslie Lazar
- Kotler, Philip
- Laudon, Kenneth C.
- Lewis, Herschell Gor...
- Lovelock, Christophe...
- McDaniel, Carl D.
- Palmer, Adrian
- Peter, J. Paul
- Pride, William M.
- Ronkainen, Ilkka A.
- Schiffman, Leon G.
- Zeithaml, Valarie A.
- Show more
- Show less
-
Collections
-
Item types
-
Locations
-
Series
-
Places
-
Topics
- Advertising
- Branding (Marketing)
- Communication in mar...
- Consumer behavior
- Electronic commerce
- Export marketing
- Information technolo...
- International busine...
- Internet advertising
- Internet marketing
- Marketing
- Marketing research
- Motivation research ...
- Sales promotion
- Service industries
- Special events
- Show more
- Show less
-
Titles