000			03041cam a2200253 a 4500
008			221011s2023 mau b 001 0 eng
020			_a9781647821326 _q(hardcover)
020			_z9781647821333 _q(epub)
041	0		_aeng
050	0	0	_aHD45 _b.K538 2023
100	1		_aKim, W. Chan. _91649
245	1	0	_aBeyond disruption : _binnovate and achieve growth without displacing industries, companies, or jobs / _cW. Chan Kim, Ren�ee Mauborgne.
260			_aBoston, Massachusetts : _bHarvard Business Review Press, _c2023.
300			_axi, 225 p. ; _c26 cm.
500			_aIncludes bibliographical references and index.
505	0		_aInnovation and Growth without Disruption -- The Economic and Social Impact of Nondisruptive Creation -- The Four Sources of Business Advantage -- The Rising Importance of Nondisruptive Creation -- The Three Paths to Market-Creating Innovation and Growth -- Lead with the Right Perspectives -- Identify a Nondisruptive Opportunity -- Find a Way to Unlock the Opportunity -- Realize the Opportunity -- Build a Better World Together.
520			_a"Disruption dominates innovation theory and practice. But disruption is destructive-displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, the number one global-bestselling authors of Blue Ocean Strategy W. Chan Kim and Ren�ee Mauborgne reveal another way to innovate and grow-nondisruptive creation. Just as Blue Ocean Strategy redefined the essence of strategy as creating not competing, Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach-nondisruptive creation-that is free from the destructive displacement that happens when innovators set out to disrupt. Kim and Mauborgne reveal the distinct advantages of nondisruptive creation to business and society, showing how this bold, new approach to innovation allows companies to grow while also being a force for good. With examples that cut across all sectors of the economy and a practical framework for guiding innovation efforts, this book shows: why nondisruptive creation matters to all of us and why it's about to become a lot more important in the future; how to create innovation strategies that trigger nondisruptive creation instead of disruption; how to identify and execute on nondisruptive opportunities; and how companies can more thoughtfully pursue their growth and innovation strategies in a way that better balances business and society. A practical guide for driving innovation and growth, the rich research behind the book coupled with its frame-breaking message make it the must-read book for the next generation of innovators who want to do well and do good"-- _cProvided by publisher.
650		0	_aTechnological innovations. _91446
650		0	_aSuccess in business.
650		0	_aEconomic development.
650		0	_aBusiness ethics.
650		0	_aDisruptive technologies. _94318
700	1		_aMauborgne, Rene��e. _94319
999			_c3047 _d3047