| 000 | 00644cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 111216s2013 caua g b 001 0 eng | ||
| 020 | _a9781412987301 (pbk.) | ||
| 020 | _a141298730X (pbk.) | ||
| 040 |
_aAE-FuU _cAE-ShKH |
||
| 041 | 0 | _aeng | |
| 050 | 0 | 0 |
_aHF5415.13 _b.H546 2013 |
| 100 | 1 |
_aHill, Mark E., _d1957- _91141 |
|
| 245 | 1 | 0 |
_aMarketing strategy : _bthe thinking involved / _cMark E. Hill. |
| 260 |
_aThousand Oaks, Calif. : _bSAGE Publications, _cc2013. |
||
| 300 |
_axxiv, 335 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aStrategic planning. _9105 |
|
| 999 |
_c488 _d488 |
||