| 000 | 00733cam a2200217 a 4500 | ||
|---|---|---|---|
| 008 | 090921s2010 nyua g b 001 0 eng d | ||
| 020 | _a9780071267816 | ||
| 040 |
_aAE-FuU _cAE-ShKH |
||
| 041 | 0 | _aeng | |
| 050 | 1 | 4 |
_aHF5415.3 _b.P468 2010 |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aConsumer behavior & marketing strategy / _cJ. Paul Peter, Jerry C. Olson. |
| 246 | 3 | _aConsumer behavior and marketing strategy | |
| 250 | _a9th international ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2010. |
||
| 300 |
_axix, 554 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aConsumer behavior. _91161 |
|
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- _91162 |
|
| 999 |
_c497 _d497 |
||