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		Using qualitative research in advertising : strategies, techniques, and applications / Margaret A. Morrison ... [et al.]. by Morrison, Margaret A. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Thousand Oaks, Calif. : SAGE, c2012Availability: Items available for loan: 1 Call number: HF5814 .U78 2012. Place hold Add to cart (remove)
		Marketing research essentials / Carl McDaniel Jr., Roger Gates. by McDaniel, Carl D \| Gates, Roger H, 1942-. Edition: 5th international ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Hoboken, N.J. : John Wiley, c2007Availability: Items available for loan: 1 Call number: HF5415.2 .M3825 2007. Place hold Add to cart (remove)
		Marketing research / Donald R. Cooper, Pamela S. Schindler. by Cooper, Donald R \| Schindler, Pamela S. Series: The McGraw-Hill/Irwin series in marketingEdition: 1st ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: New York : McGraw-Hill/Irwin, c2006Availability: Items available for loan: 1 Call number: HF5415.2 .C635 2006. Place hold Add to cart (remove)
		The market research toolbox : a concise guide for beginners / Edward F. McQuarrie. by McQuarrie, Edward F. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Thousand Oaks, Calif. : Sage Publications, c2012Availability: Items available for loan: 1 Call number: HF5415.2 .M383 2012. Place hold Add to cart (remove)
		Leading edge marketing research : 21st-century tools and practices / editors, Robert Kaden, Gerald Linda, Melvin Prince. by Kaden, Robert J \| Linda, Gerald \| Prince, Melvin. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Thousand Oaks, Calif. : SAGE Publications, c2012Availability: Items available for loan: 1 Call number: HF5415.2 .L383 2012. Place hold Add to cart (remove)
		Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel. by Blackwell, Roger D \| Miniard, Paul W \| Engel, James F. Edition: 10th international ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Ft. Worth, Tex. : Harcourt College Publishers, c2006Availability: Items available for loan: 1 Call number: HF5415.32 .E53 2006. Place hold Add to cart (remove)
		Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / editors, William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. by Netemeyer, Richard G, 1956- \| Haws, Kelly L \| Bearden, William O, 1945-. Handbook of marketing scales. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Los Angeles : SAGE, c2011Other title: Marketing scales.Availability: Items available for loan: 1 Call number: HF5415.3 .B323 2011. Place hold Add to cart (remove)
		Exploring marketing research / William G. Zikmund, Barry J. Babin. by Zikmund, William G \| Babin, Barry J. Edition: 9th international ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Mason, OH ; Thomson/South-Western, c2007Availability: Items available for loan: 2 Call number: HF5415.2 .Z54 2007, ... Place hold Add to cart (remove)
		Retail marketing / Peter J. McGoldrick. by McGoldrick, Peter J. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: London ; New York : McGraw-Hill, 2002Availability: Items available for loan: 2 Call number: HF5429 .M355 2002, ... Place hold Add to cart (remove)
		Questionnaire design : how to plan, structure and write survey material for effective market research/ Ian Brace and Kate Bolton. by Brace, Ian, 1949- \| Bolton, Kate. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London ; New York, NY : KoganPage, 2022Availability: Items available for loan: 1 Call number: HF5415.3 .B683 2022. Place hold Add to cart (remove)